INDUSTRY

E-commerce

E-commerce is Obsidian's largest business area, covering direct-to-consumer, retail, and multi-brand channels. We provide a complete solution for e-commerce growth, from tracking setups to content creation, paid ads, and organic growth. We've worked with brands like Rains, Intersport, and Eyda, and are always looking for new partnerships. Could it be you?
Speak to a
E-commerce
expert
Nicki Due-Rasmussen
Partner
YOU COULD BE

A leading e-commerce player expanding both at home and internationally with a scalable digital marketing machine.

Tracking
We take tracking seriously. From server-side tagging to Enhanced Conversions, Conversion Adjustment, and overcoming ITP— we’ve done it all.
Content Production
Success today hinges on content. We create content that drives conversions—ranging from user-generated content (UGC) to hero videos.
Best-in-Class Marketing
Obsidian began with top-tier digital marketing on Google Ads, Meta Ads, SEO, and marketing automation. This remains at the heart of what we do.
Expanding Internationally
International expansion is in our DNA. With consultants in Denmark, Germany, and Finland, we offer localized expertise and in-depth market knowledge.
OUR APPROACH
We drive e-commerce growth with data-driven marketing strategies across all channels

At Obsidian, we fuel e-commerce growth by integrating data-driven marketing strategies across all key channels. With Marketing Automation, we streamline the customer journey, integrating CRM systems and optimizing lead nurturing processes to boost conversions. In Google Ads, we create tailored campaigns aligned with your target audience, using detailed analytics and Share of Search insights to measure brand awareness and track market expansion.On Social Media, we focus on LinkedIn and Meta ads, conducting deep audience research, crafting engaging content, and optimizing campaigns to maximize ROI. Partner with us to unlock the full potential of these strategies and accelerate the growth of your e-commerce business.

Deep industry experience
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CLIENT EXPERIENCE

+52%

Increase in traffic year on year

+47%

Increase in SEO traffic year on year

-10%

Lower returns than last year

Let's talk

Fill out the form, and lets talk about how together we can solve your challenges. You can also give us a call at +45 60 73 60 60 or contact an expert directly:

Nicki Due-Rasmussen

Partner
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