SERVICE

Paid Search

Ensure immediate visibility on search engines to drive high-intent traffic and measurable results that directly supports your business goals.
Speak to a
Paid Search
expert
Patrick Langtoft
Director of Paid Media
OVERVIEW

Place your brand at the very top.

Paid search, also known as Pay-Per-Click advertising, places your brand at the forefront of search engine results. We work with the platforms to help you reach your potential customers at the exact moment they are searching for relevant products and services.

By bidding on specific keywords, businesses can position themselves above organic search results, ensuring maximum visibility for highly targeted audiences.

This strategy is ideal for businesses looking to generate immediate traffic, increase brand awareness, and drive conversions in a measurable and cost-effective way.

HOW WE WORK

We collaborate for your sucess

In collaboration with you, we’ll develop a tailored strategy and budget for your online advertising—focusing on high-impact channels like Google Search and Google Shopping. We'll identify the most valuable keywords and continuously optimize your PPC campaigns to ensure maximum return on your investment.

At Obsidian, we recommend a balanced approach that combines both organic and paid search efforts. By integrating SEO and PPC, we help you achieve greater visibility and performance across key search touchpoints.

We know that appearing in both paid and organic results significantly increases your chances of capturing clicks and conversions. That’s why our strategies are designed to align both channels into one cohesive, results-driven plan. Additionally, we’re proactive in identifying emerging trends and acting on them early.

This first-mover mindset gives our clients a competitive edge—positioning them to win in their markets by capturing attention and results before others even react. It's not just about staying visible; it's about leading the way, setting the pace, and turning early action into lasting advantage

The team

Patrick Langtoft
Director of Paid Media
pla@obsidian.dkLearn more
Willads Thor Petersen
Director of Paid Media
wtp@obsidian.dkLearn more
Halfdan Timm
Partner
hti@obsidian.dkLearn more
Sonja Kovačević
Associate Consultant
sko@obsidian.dkLearn more
Nataša Kopanja
Associate Consultant
nko@obsidian.dkLearn more
Nikolija Dobrijević
Consultant
nid@obsidian.dkLearn more
Nataša Trivković
Team Lead for PPC
nat@obsidian.dkLearn more
Milana Vojvodić
Associate Consultant
mvo@obsidian.dkLearn more
Mihajlo Tramošljika
Consultant
mtr@obsidian.dkLearn more
Marina Mlađenović
Associate Consultant
mml@obsidian.dkLearn more
Miloš Kovačević
Consultant
mik@obsidian.dkLearn more
Marijana Kajkut
Consultant
mak@obsidian.dkLearn more
Milica Lisičić
Associate Consultant
lmi@obsidian.dkLearn more
Jovana Dobrijević
Consultant
jod@obsidian.dkLearn more
Hana Tica
Associate Consultant
hat@obsidian.dkLearn more
Dajana Šmanja
Associate Consultant
dsm@obsidian.dkLearn more
Bojana Rogić
Senior Specialist
bor@obsidian.dkLearn more
Belma Silajdžić
Associate Consultant
bho@obsidian.dkLearn more
Emil Emanuel Ankjær Nordahl
Senior PPC Consultant
eno@obsidian.dkLearn more
Mikkel Højager
Senior PPC Specialist
mhj@obsidian.dkLearn more
Oliver Birch Nymark Jensen
Associate Consultant
obn@obsidian.dkLearn more
Maja Ilum Pedersen
Associate Consultant
mil@obsidian.dkLearn more
Danny Dedong Zheng
Associate Consultant
daz@obsidian.dkLearn more
Christoffer Sandau
Consultant
csa@obsidian.dkLearn more
Julius Oscar Christensen
Senior Consultant
joc@obsidian.dkLearn more

Let's talk

Fill out the form, and lets talk about how together we can solve your challenges.

You can also give us a call at +45 60 73 60 60 or contact an expert directly:

Patrick Langtoft

Director of Paid Media
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