Airtame is a fast-growing Danish tech company with a global footprint, offering screen-sharing and collaboration solutions for workplaces and classrooms. With the U.S. as a key growth market, the team needed a scalable, cost-efficient way to validate messaging, test new markets, and build awareness—at speed.
Using Meta technologies, Airtame adopted an agile ad strategy designed for rapid experimentation and broad international reach. Facebook’s platform allowed them to test hypotheses on messaging and creative performance across multiple markets while maintaining control over spend and attribution.
The result was sustained, measurable growth: 17% increase in month-over-month website sales and 1.8 million people reached within a single month. Meta advertising has become a core lever in Airtame’s international go-to-market strategy, balancing brand visibility with performance impact.
